Monthly Archives: January 2021

How has marketing changed?

Businesses used to rely on newspapers, magazines, flyers & yellow pages to get the word out. Although those methods might work, things have changed. SEO has now taken over- SEARCH ENGINE OPTIMISATION. Customers type in keywords & google responds. The type of business is irrelevant. SEO works wonders for all. Customers can now go to […]

Which marketing strategy is best?

AND EVERY STRATEGY DOESN’T REQUIRE COMPUTERS! Firstly, educate with content. Creating valuable content to engage your target audience. This can include blogs, videos, infographics, e-books, and social media posts. 77% of B2B marketers use content marketing. Use education to nurture your leads & build audience trust. Secondly, get to know your ideal customer & personalise […]

What is marketing?

Marketing is the action of promoting and selling products or services, including market research and advertising. Marketing refers to activities to promote the buying and selling of a product or servicing. It encompasses a wide range of activities and strategies aimed at understanding customer needs, creating value, and building strong customer relationships to capture value […]

Are marketing expenses tax deductable?

As a business owner you can claim allowable business expenses for: advertising in magazines, newspapers etc. direct mail/leaflets bus advertising facebook ads google ads radio ads remarketing vehicle signage website costs trade journals professional organisations eg. FSB Advertising costs, such as TV, radio, and online ads, Printing costs for flyers, brochures, and business cards Costs […]

Which marketing pillars will you use for your business?

Check the list of marketing pillars from this website (yesterday). Can you think of any more? Now choose 3 only for the time being. For further information contact Manchester Business Coaching 0161-706 1161

How do you market your business?

How many ways are there to market your business? Which ones do you use? Banners? Blogs? Bus advertising? Cinema ads? Direct mail? Ebay? Email? Facebook? Google? Instagram? Leaflets? LinkedIn? Magazines? Networking? Newspapers? Billboards? Open days? Catalogues? Radio? Remarketing? Sandwich boards? SEO? Snapchat? Sponsorship? Text? TV? Vehicle signage? Video? You Tube? Content Marketing: Creating and distributing […]