How many ways are there to market your business?
Which ones do you use?
Banners? Blogs? Bus advertising? Cinema ads? Direct mail? Ebay? Email? Facebook? Google? Instagram? Leaflets? LinkedIn? Magazines? Networking? Newspapers? Billboards? Open days? Catalogues? Radio? Remarketing? Sandwich boards? SEO? Snapchat? Sponsorship? Text? TV? Vehicle signage? Video? You Tube?
Content Marketing: Creating and distributing valuable, relevant content to attract and engage a target audience. This includes blogs, videos, infographics, e-books, and social media posts.
Social Media Marketing: Using platforms like Facebook, Instagram, Twitter, LinkedIn, and TikTok to promote products and engage with customers. This involves both organic posts and paid advertising.
Search Engine Optimization (SEO): Improving a website’s visibility on search engines through organic search results. This includes keyword research, on-page optimization, and building backlinks.
Pay-Per-Click (PPC) Advertising: Using paid ads on platforms like Google Ads and social media to drive traffic to a website. Advertisers pay a fee each time their ad is clicked.
Email Marketing: Sending targeted emails to prospects and customers to promote products, share news, or nurture relationships. This can include newsletters, promotional campaigns, and automated sequences.
Affiliate Marketing: Partnering with affiliates who promote a company’s products and earn a commission for each sale made through their referral link.
Event Marketing: Hosting or participating in events, trade shows, webinars, and conferences to promote a brand, network, and engage with potential customers.
Word-of-Mouth Marketing: Encouraging satisfied customers to share their positive experiences with others, often through referral programs or incentivized campaigns.
And that’s not all!
You have to have a plan. You have to prioritise in order to effectively market your business.
Manchester Business Coaching can help.
Call Graeme at Manchester Business Coaching 0161-7061161