Do you… A. React & Sweat ? or B. Think & Plan? Do you… A. Have no functional role in your business? or B. Work as a glorified employee? Do you… A. Understand that business is a numbers game? or B. Avoid your business numbers? Professionals vs Wannabes Professionals understand that the business landscape is […]
Tag Archives: client
21
Sep
Sep
Marketing companies know only too well that the majority of businesses have no plan (or idea) about marketing. That’s why they call you and expect you to randomly market your business. And they get lots of success doing this. I was working through my day when the phone rang this morning. “Manchester Business Coaching. Graeme […]
02
Jul
Jul
Following up demonstrates your commitment to customer service. It shows that you value the potential customer’s interest and are willing to go the extra mile to meet their needs. Engaging with customers after their initial inquiry allows you to address any concerns they may have, ensuring a positive experience. Regular follow-ups establish trust and credibility […]
30
Jun
Jun
When in doubt….GET YOUR CALCULATOR OUT! In the world of marketing and advertising, campaigns are launched with specific goals in mind, whether it’s driving sales, increasing brand awareness, or engaging with the target audience. However, to truly determine the success of a campaign, relying on intuition or subjective opinions may fall short. That’s where maths […]
16
Jun
Jun
….to break even? How much is an average customer worth to you? How much profit have you made in the last 3 months? What was the average customer spend? If you don’t know this number then spend some time working it out. To calculate the number of customers you need, start by defining your business […]
29
Jan
Jan
Businesses used to rely on newspapers, magazines, flyers & yellow pages to get the word out. Although those methods might work, things have changed. SEO has now taken over- SEARCH ENGINE OPTIMISATION. Customers type in keywords & google responds. The type of business is irrelevant. SEO works wonders for all. Customers can now go to […]
28
Jan
Jan
AND EVERY STRATEGY DOESN’T REQUIRE COMPUTERS! Firstly, educate with content. Creating valuable content to engage your target audience. This can include blogs, videos, infographics, e-books, and social media posts. 77% of B2B marketers use content marketing. Use education to nurture your leads & build audience trust. Secondly, get to know your ideal customer & personalise […]
27
Jan
Jan
Marketing is the action of promoting and selling products or services, including market research and advertising. Marketing refers to activities to promote the buying and selling of a product or servicing. It encompasses a wide range of activities and strategies aimed at understanding customer needs, creating value, and building strong customer relationships to capture value […]
26
Jan
Jan
As a business owner you can claim allowable business expenses for: advertising in magazines, newspapers etc. direct mail/leaflets bus advertising facebook ads google ads radio ads remarketing vehicle signage website costs trade journals professional organisations eg. FSB Advertising costs, such as TV, radio, and online ads, Printing costs for flyers, brochures, and business cards Costs […]
26
Jan
Jan
Check the list of marketing pillars from this website (yesterday). Can you think of any more? Now choose 3 only for the time being. For further information contact Manchester Business Coaching 0161-706 1161