Tag Archives: professional

The Golden 10 minutes

The first 10 minutes of a follow-up interaction are crucial in maintaining momentum, reinforcing connections, and leaving a lasting impression. This “golden 10 minutes” holds immense potential to propel your business forward. In this blog, we will delve into the significance of the golden 10 minutes in the follow-up process and share strategies to make […]

How many customers….?

….to break even? How much is an average customer worth to you? How much profit have you made in the last 3 months? What was the average customer spend? If you don’t know this number then spend some time working it out. To calculate the number of customers you need, start by defining your business […]

Rocket Science

Rocket Science So many business owners lose focus and get caught up in the “day-to-day” stuff. This can be cancerous if not treated. Oh, we all know this of course, that there’s a chasmic gap between knowing and doing. It’s only the doing that makes a difference: which is why I find it so useful […]

Spending time in the woodshed

If you ever feel that you or your business aren’t where you want to be then this story might be of interest to you. I heard it told by Perry Marshall (If you don’t know who Perry is- he’s one of the world’s leading authorities on Google Ads). There are quite a few cheesy Americanisms […]

Show up like nobody else!

Here’s something to get your brain cells churning on a Monday. It’s a biggie. In fact I’d say it’s the number 1 mistake that most businesses know , but don’t do. Firstly, It’s not about money. People who’ve got money to spend make the exact same mistake. It’s a mental mistake that has to be […]

Are you a professional business person or a wanabee?

Being a professional business person requires a combination of skills, knowledge, and personal qualities. Here are some key characteristics that are important for success in the business world: Strong Work Ethic: Successful business people are dedicated to their work and have a strong work ethic. They are willing to put in long hours, work hard, […]

How has marketing changed?

Businesses used to rely on newspapers, magazines, flyers & yellow pages to get the word out. Although those methods might work, things have changed. SEO has now taken over- SEARCH ENGINE OPTIMISATION. Customers type in keywords & google responds. The type of business is irrelevant. SEO works wonders for all. Customers can now go to […]

Which marketing strategy is best?

AND EVERY STRATEGY DOESN’T REQUIRE COMPUTERS! Firstly, educate with content. Creating valuable content to engage your target audience. This can include blogs, videos, infographics, e-books, and social media posts. 77% of B2B marketers use content marketing. Use education to nurture your leads & build audience trust. Secondly, get to know your ideal customer & personalise […]

What is marketing?

Marketing is the action of promoting and selling products or services, including market research and advertising. Marketing refers to activities to promote the buying and selling of a product or servicing. It encompasses a wide range of activities and strategies aimed at understanding customer needs, creating value, and building strong customer relationships to capture value […]