Tag Archives: how to

Spiders are smarter than you think

People often associate intelligence with brain size and often dismiss the intelligence of smaller creatures -minibeasts such as spiders. Most of the creatures living on Earth are smaller than us and it turns out that some are intelligent. Spiders such as Orb Weavers can adjust the size of their webs according to the type of […]

Random Acts of Advertising!

Marketing companies know only too well that the majority of businesses have no plan (or idea) about marketing. That’s why they call you and expect you to randomly market your business. And they get lots of success doing this. I was working through my day when the phone rang this morning. “Manchester Business Coaching. Graeme […]

Follow up!

Following up demonstrates your commitment to customer service. It shows that you value the potential customer’s interest and are willing to go the extra mile to meet their needs. Engaging with customers after their initial inquiry allows you to address any concerns they may have, ensuring a positive experience. Regular follow-ups establish trust and credibility […]

Crunching Numbers

When in doubt….GET YOUR CALCULATOR OUT! In the world of marketing and advertising, campaigns are launched with specific goals in mind, whether it’s driving sales, increasing brand awareness, or engaging with the target audience. However, to truly determine the success of a campaign, relying on intuition or subjective opinions may fall short. That’s where maths […]

The Golden 10 minutes

The first 10 minutes of a follow-up interaction are crucial in maintaining momentum, reinforcing connections, and leaving a lasting impression. This “golden 10 minutes” holds immense potential to propel your business forward. In this blog, we will delve into the significance of the golden 10 minutes in the follow-up process and share strategies to make […]

How many customers….?

….to break even? How much is an average customer worth to you? How much profit have you made in the last 3 months? What was the average customer spend? If you don’t know this number then spend some time working it out. To calculate the number of customers you need, start by defining your business […]

Procrastination on starting a business?

Do you sometimes find yourself putting off important tasks again and again? You’re definitely not on your own! Most people tend to procrastinate at some level. Apparently, around 20% of people allow procrastination to stop them from fulfilling their potential… and that’s the kiss of death for anyone in business. Especially if you want to […]

Rocket Science

Rocket Science So many business owners lose focus and get caught up in the “day-to-day” stuff. This can be cancerous if not treated. Oh, we all know this of course, that there’s a chasmic gap between knowing and doing. It’s only the doing that makes a difference: which is why I find it so useful […]